Khaya Dlanga’s life on the “internets”. All on one blog.

Boity in the Wimpy Ad: Cheesenator

Posted in Uncategorized by Khaya Dlanga on February 23, 2010

This may look like nepotism because I worked on the strategy. What that means is that I worked on the approach the creative team had to employ to make the ad. My involvement then ends once I look at the idea and I believe it is on strategy. Then the work is approve and taken to the client. The client approves it. It is only then that the casting process begins.
I had no idea Boity went to cast for this ad. Imagine my surprise when my boss comes to me to show me who he had chosen. “What? That’s my girlfriend,” I said. He laughed and he says, “No way, we chose Khaya’s girlfriend for the ad! What are the chances?” The Lord works in casting ways it seems.

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